News Release: Exit Amplifier Brand Package Helps Unlock Up to 23% More M&A Value

Businesses Exiting in 1–5 Years Can Amplify Buyer Confidence and Strengthen Valuations

CHICAGO & SAN FRANCISCO – September 23, 2025 — Exit Amplifier, a strategic brand package from refresh to complete overhaul, launches today to help founders strengthen brand perception and potentially unlock more business value at exit. Built for operationally strong companies planning to sell in the next 1–5 years, Exit Amplifier transforms underwhelming brands into premium, acquisition-ready assets.

Better Brand = Better Exit Value

Research from the American Marketing Association shows that strategic brand clarity can increase post merger and acquisition (M&A) shareholder value by over 23%, while poor branding can put up to 19% of deal value at risk. Exit Amplifier helps businesses position their brand as an asset, not a liability at the deal table, giving founders leverage to shift perception and boost buyer trust.

“We’ve seen incredible businesses lose out because their brand didn’t reflect their true value,” said Jeanel Carlson, Exit Amplifier co-creator and founder of OakBloom Marketing. “Exit Amplifier builds the credibility buyers look for and helps justify stronger offers.”

A 3-Step Method to Exit Stronger: Position. Polish. Profit. 

The Exit Amplifier method delivers a fast, focused transformation that ranges from a strategic refresh to a complete brand overhaul based on your current needs.

  • Position – Clarify your unique value and craft a story that buyers instantly “get.”

  • Polish – Upgrade your identity, website, and assets to project scale and trust.

  • Profit – Enter conversations with confidence and a brand that commands value.

“Your brand is either an asset or a liability in an M&A deal,” said Jennifer Strezo, Exit Amplifier co-creator and founder of Red Seal Design. “Exit Amplifier ensures it works in your favor.”

“Your digital presence is your first impression,” added Catherine Geers, Exit Amplifier co-creator and founder of Geers Interactive. “We make sure it’s investor-ready.”

Now Accepting Q3 Clients

To maintain high-touch service, we accept only five new clients per quarter. See if your business is a good fit for the Exit Amplifier brand package by completing our brief qualifying questionnaire now.

About Exit Amplifier

Exit Amplifier is a strategic branding package developed by three women-led firms: OakBloom Marketing (brand & content strategy), Red Seal Design (visual identity), and Geers Interactive (digital). Built for operationally strong companies preparing for exit in 1-5 years, it helps founders boost buyer confidence and position their brand to support stronger M&A outcomes with a 3-step method: Position. Polish. Profit. Learn more at exitamplifier.com.

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Your Weak Brand Could Cost You Millions in an M&A Exit